Profitable, Sustainable BusinessAre your current programs delivering the appropriate results?
- Is business development an individual or corporate responsibility? Can you measure results? Who is the "right" target client?
- What services are in demand by each client segment and/or market? How are these services aligned with the core offerings of your company?
- Is Business Development a profit center, or a cost center? Does the function compete with or complement "core" services?
What is the key driver at your firm?
- Shareholder Value?
- Nice to have programs, generally keeping up with the "first movers?"
- Business processes, driven by the requirements of your best clients (internal or external)?
- Effective and timely deployment of technology producing quantifiable revenue enhancements or cost reductions?
Are you strategically leveraging your position in the marketplace?
- What are the strategic and scalable opportunities?
- Is the opportunity a "win-win"?
- Are the risks and rewards shared equally?
- What are the key metrics, drivers and associated deliverables?
- Are there mileposts at which financial risks and rewards may be revisited?










